Untitled vs Stirista

Own your audience strategy, your data and your margin with the Stirista alternative.

Stirista pairs audience data with managed services and a team that can run campaigns for you. Untitled is the audience platform you run yourself, with pricing published on our website, wholesale rates for agencies and your data available in every channel you already use.

500+ brands and agencies  /  Self-serve or managed  /  Published pricing

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The quick comparison
between Stirista and Untitled

Both companies help consumer brands and agencies build audiences and activate them across email, paid social, connected TV and programmatic. The difference is how you buy it and who runs it. Stirista combines audience data, software and managed services, and quotes pricing during a sales engagement. Untitled is a target audience platform your team runs, with the complete platform and feature set on every plan, pricing published on our website and wholesale rates for agencies. When your data needs to reach other systems, the Untitled API delivers it.

Published pricing. Untitled starts at $500 per month, billed annually, with wholesale pricing for agencies. Stirista does not publish rates.

Run it yourself. Build audiences and launch connected TV from a self-serve platform. Our team can handle audience deployment and pacing when you want help.

Your data, where you need it. Sync audiences to Meta, Google, TikTok and Klaviyo, or send data to your own systems through the Untitled API. See enterprise options →

$500Starting price per month, billed annually
300M+US person-level records in the ID graph
36K+Contextual intent topics
500+Brands and agencies served
Who Untitled is for

Untitled is built for enterprise brands and the agencies that serve them.

Stirista works with brands and agencies across retail, automotive, financial services and media. Untitled serves consumer brands and agencies too, with an account structure built for each.

Untitled multi-brand workspace for enterprise brands and agencies showing data flowing to different marketing channels including CTV
ENTERPRISE CONSUMER BRANDS

Every brand in one view, with the controls to match

  • One workspace covering every brand, region or business unit, with access set per team member
  • Monthly resolution caps per brand, so volume and spend stay predictable
  • Security and procurement documentation published in our knowledge base, not gated behind an NDA
  • The Untitled API, for sending data into the warehouse or CDP your team already runs
Untitled for Brands →
AGENCIES

Our platform with your branding with wholesale pricing.

Untitled for Agencies →
Side by side

Untitled vs Stirista,
feature by feature.

Everything below is drawn from what each company publishes on its own website, verified in September 2026. Where Stirista does not publish a detail, we say so rather than guess.

Feature comparison of Untitled and Stirista for consumer brands and agencies
Capability Run it yourselfUntitled CompetitorStirista
Who it is built for Consumer brands, enterprise marketing teams and the agencies that serve them, including ecommerce, automotive, home services and real estate Brands and agencies across retail and ecommerce, automotive, financial services, B2B, political, telecom, media and entertainment
How you run it A self-serve audience platform. Our team can manage audience deployment and pacing when you want help Managed, self-service or hybrid, alongside creative, customer journey and audience analytics services
Published pricing
Yes. $500 per month Starter, $1,000 per month Growth, billed annually, custom Enterprise
Not published. Quoted during a sales engagement
Feature gating by plan None. Every plan includes the complete platform, and pricing scales with visitor volume Not published
Agency model
White-label software. Your logo, colors and tag URLs, and clients log in to your platform
White-label execution through StiritaOne. Stirista's team delivers audience strategy, email, media and reporting under your agency's brand
Multi-brand and multi-client accounts Parent and child accounts or one multi-tenant master account, with a workspace per brand or client and access set per user Managing campaigns across multiple clients is referenced for CTV. Account structure is not published
Wholesale pricing for resale
Yes. Agency partners set their own client pricing
Not published
Website visitor identification Untitled ID Tag, included on every plan. Resolves anonymous traffic to names, emails and postal addresses with no form fill Visitor ID Graph (VIG) pixel
Intent targeting 36,000+ contextual intent topics, searchable in the audience builder Purchase intent and behavioral audiences, plus 50,000+ syndicated audience segments
Audience building AI audience builder working from the first-party, offline, ID Tag and intent data in your account StiristaOne audience builder combining first-party data, Stirista data and behavioral insights
Activation in your existing tools One-click sync to Meta, Google, TikTok, Klaviyo, Mailchimp and more, with no CSV exports Activation across CTV, display, email and social, including acquisition email sent through Stirista's own ESP
Connected TV and programmatic
Native DSP, fully self-serve. No seat fees, 20 percent transparent markup and a $500 campaign minimum, all published
Self-service, managed or hybrid DSP. States no hidden fees, markup and campaign minimums are not published
Direct mail
Postcards mailed within 24 to 48 hours of a site visit, $0.56 to $0.83 per piece
Listed as an activation channel. Per-piece pricing is not published
Creative services Not offered. Creative stays with your team or your agency
Offered
How you get started Book a demo to get started. We'll help you migrate from Stirita if needed. Submit a get started form and talk to an expert

Comparison compiled from publicly available information on getuntitled.ai and stirista.com, verified September 2026. Stirista is a trademark of its respective owner and is not affiliated with Untitled. If anything here is out of date, tell us and we will correct it.

Switching from Stirista to Untitled

Running audiences or CTV on Stirista today? Check out the Untitled DSP.

Untitled has it's very own self-serve DSP, allowing you to buy CTV inventory and programmatic display. Our team will migrate your setup to Untitled at no charge, rebuildinbg your audiences and connecting your channels, so nothing goes dark while you switch.

Explore the Untitled DSP
Run it yourself

Stirista offers a team to run it for you. Untitled gives your team the platform to run it yourself.

When your team owns the audience platform, you decide which target audiences launch, where they go and how budget paces. When you want a hand, the Untitled team can deploy audiences and manage pacing inside your account.

Building audiences and launching campaigns in the Untitled platform and syncing to your existing CDP
YOUR DATA

Every data source in one account

Your first-party data, offline data, ID Tag visitors and intent audiences live in the same Untitled account, ready for every channel you run.

SELF-SERVE CTV

A DSP your team can run

Launch connected TV and programmatic campaigns yourself, using the audiences you already built. The markup and campaign minimum are published, so you can plan spend before you launch.

SUPPORT

Help when you want it

Our team can handle audience deployment and campaign pacing for you. Creative stays with your team or your agency, so you keep control of the message.

Data access

Use Untitled data
wherever your team works.

Most marketing teams activate straight from the platform. When your data team wants Untitled data inside the systems it already runs, the Untitled API sends it there without replacing anything.

IN THE PLATFORM

Build and launch from one login

Build audiences, launch connected TV campaigns and send direct mail from the same account where your data lives.

CONNECTED CHANNELS

Sync to the tools or CDP you use

Send audiences to your CDP, Meta, Google, TikTok, Klaviyo, Mailchimp and more in one click. Segments stay current without CSV uploads.

UNTITLED API

Deliver data to your own systems

Send identified visitors, consumer attributes and intent data to your data warehouse, CDP or internal tools. File delivery and a private data warehouse are available too.

Activation

Build your audiences. Activate
through Untitled or your CDP.

Untitled activates the same audience across paid social, email, connected TV and the mailbox, from the account your team already runs. If you have an existing CDP, treat Untitled as another source in the marketing stack.

Activation channels included in Untitled

Paid social and search

+ more

One-click sync, no CSV exports and no stale segments.

Email and CRMs

+ more

Profiles arrive enriched in the email platform you already send from.

Connected TV and streaming audio

+ more

Native self-serve DSP, no seat fee, wholesale CPMs and a 20 percent transparent markup.

Direct mail

Postcards in the mailbox 24 to 48 hours after a site visit, from $0.56 per piece.

What changes when your team runs it

Exclude recent buyers so Meta stops charging you to reach someone who purchased last week. Retarget the visitors who leave without filling out a form. Send a postcard to a high-intent visitor while the visit is still fresh. Then adjust audiences and pacing yourself, without waiting on a vendor's team.

Untitled audience syncing to Meta Ads
Pricing

Untitled publishes its prices. Stirista quotes them in a sales engagement.

When you are planning budget for a new channel or pricing a new line item for a client, you need a number before the sales call, not after it.

Untitled

Published on our pricing page

StarterUp to 25,000 unique monthly visitors, billed annually
$500 /mo
GrowthUp to 50,000 unique monthly visitors, billed annually
$1,000 /mo
EnterpriseCustom volume, multi-brand management, dedicated CSM
Custom
Agency partnersWholesale rates, you set client pricing. We'll send you pricing right away, just ask!
Wholesale
Media add-ons
Connected TV and programmatic20 percent transparent markup, $500 campaign minimum
20% markup
Direct mail retargeting$0.56 to $0.83 per piece, postage included, 250 piece minimum
$0.56 /piece
Stirista

Quoted during a sales engagement

Platform and data accessDiscussed with their sales team
Not published
Media rates and minimumsNo hidden fees stated, rates not listed
Not published
Managed service feesManaged, self-service or hybrid options offered
Not published
Stirista does not publish pricing on its website. Confirm current rates, minimums and terms directly with Stirista before comparing.
Compare before you cancel

Mid-contract with Stirista? Start the move anyway.

Migrating costs you nothing on our side. We set up Untitled while your current setup keeps running, so you can compare results on the same brands or clients before you cancel anything.

Talk to our team
An honest note

When Stirista might
be the better fit.

We would rather you pick the right platform than the wrong one.

Choose Stirista if

You want an outside team to handle creative, customer journey planning and campaign execution, or you plan to send acquisition email to new prospects through a provider's own sending infrastructure. Stirista has built its services business around that model, along with a large library of prebuilt syndicated segments.

Choose Untitled if

You want your team to run the platform, you manage several brands or clients (see our multi-brand management system), and you want pricing before the first call. Ecommerce, automotive, home services and real estate brands get a person-level consumer graph, self-serve CTV and direct mail, with the Untitled API when data needs to reach other systems.

Switching

Moving from Stirista to Untitled.

You do not do this part alone. Our team runs the migration with you at no charge, whether that is one brand or twenty clients.

a visual of Untitled intent audiences syncing across ad channels and CTV
STEP 01

Set up your account

We create a workspace for each brand or client and set permissions for your team. Agencies add their logo, colors and tag URLs at this step.

STEP 02

Deploy tags and connect data

Install the Untitled ID Tag and bring in your first-party and offline data. Visitor data starts flowing within 24 hours.

STEP 03

Rebuild audiences and activate

Recreate your segments in the audience builder, sync them to your channels, and launch connected TV or direct mail yourself or with our team.

Done with you, not by you

We will do the migration work for you, free.

Send us the brands or client accounts you run on Stirista today. Our team sets up your workspaces, deploys your tags and rebuilds your audiences, at no cost and without a long onboarding project for your team to absorb.

Start your migration
Questions

Untitled and Stirista, answered.

What is the difference between Untitled and Stirista?

Both companies help consumer brands and agencies build audiences and activate them across channels like email, connected TV and programmatic. Stirista combines audience data with software and managed services, including creative and campaign execution, and quotes pricing during a sales engagement. Untitled is an audience platform you run yourself, with published pricing from $500 per month billed annually, the complete platform on every plan, white-label accounts and wholesale rates for agencies, and the Untitled API for sending data to your own systems.

How much does Stirista cost?

Stirista does not publish pricing on its website. Pricing is quoted during a sales engagement, so confirm current rates, minimums and terms directly with Stirista. Untitled publishes its pricing at $500 per month for Starter and $1,000 per month for Growth, billed annually, with custom Enterprise plans and wholesale rates for agency partners. Connected TV runs with a 20 percent transparent markup and a $500 campaign minimum.

Is there a Stirista alternative I can run myself?

Yes. Untitled is a self-serve audience platform. Your team identifies website visitors, builds audiences from first-party, offline, ID Tag and intent data, and activates them across paid social, email, connected TV and direct mail from one account. The Untitled DSP can be fully self-serve. If you want help, our team can manage audience deployment and campaign pacing.

What is StiristaOne, and how does Untitled compare?

Stirista describes StiristaOne as a platform for creating, enriching, segmenting and activating audiences by connecting first-party data with Stirista's identity graph, third-party data and behavioral insights. Untitled's AI audience builder works from the first-party, offline, ID Tag and intent data in your account. Every Untitled plan also includes one-click channel sync, a native DSP for connected TV and direct mail retargeting, with pricing published on our website.

Does Untitled have a pixel like the Stirista VIG pixel?

Yes. Stirista's website tag is called the Visitor ID Graph, or VIG, pixel. The Untitled ID Tag resolves anonymous website traffic against a 300M+ person-level US identity graph and returns names, emails, postal addresses and other available identifiers, with no form fill required. Data starts flowing within about 24 hours of install, and agencies can run unlimited tags across client sites.

Can agencies white-label Untitled?

Yes. Stirista describes its agency offer as white-label execution, where its team delivers audience strategy, email, media and reporting under your agency's brand. Untitled white-labels the software itself. Your clients log in to a platform with your logo, colors and tag URLs, and wholesale rates let you set client pricing and keep the margin.

Does Untitled offer managed services?

Yes, for campaign operations. Our team can handle audience deployment and pacing inside your Untitled account. We do not offer creative services, so creative stays with your team or your agency. If you prefer to run everything yourself, the platform and the Untitled DSP are fully self-serve.

Can enterprise brands use Untitled data outside the platform?

Yes. Most teams activate from the platform, but enterprise brands can also send identified visitors, consumer attributes and intent data into their data warehouse, CDP or internal tools through the Untitled API. File delivery and a private data warehouse are available for teams with established workflows, and our security and procurement documentation is published in our knowledge base.

Does Untitled include connected TV and direct mail?

Both are included in the platform with no separate licensing contract or seat fee. Connected TV and programmatic run at wholesale CPMs with a 20 percent transparent markup and a $500 campaign minimum. Direct mail retargeting sends a 5 by 7 inch postcard within 24 to 48 hours of a site visit, priced at $0.56 to $0.83 per piece including postage, with a 250 piece minimum.

How does Untitled handle privacy and consent?

Untitled resolves visitors through a consent-based, first and second party framework built exclusively on US records. No personally identifiable information is sent to third parties to make a match. Your client remains the data controller and Untitled acts as the processor working from their properties and data. We publish how to deploy responsibly rather than claiming compliance is automatic.

Can Untitled help me switch from Stirista?

Yes, and there is no charge for it. Our team sets up your workspaces, deploys your ID Tags, rebuilds your audience segments and connects your channels. You can keep your current setup running during the move, so you can compare results on the same brands or clients before you cancel anything. Book a demo to scope the migration.

Run it yourself

Make the switch from Stirista to Untitled.

Book a demo with Untitled and we'll give you a full product demo. We'll answer any outstanding questions and tell you why brands and agencies are making the move.

Sources and methodology. Untitled details are drawn from our pricing, product, enterprise and agency pages. Stirista details are drawn from publicly available pages on stirista.com, including their homepage, platform, StiristaOne, agencies and consultancies, CTV advertising, digital DSP, email ESP and consumer data pages. Last verified September 2026. Stirista and StiristaOne are trademarks of their respective owner, used here for identification and comparison only. Untitled is not affiliated with, endorsed by, or sponsored by Stirista.