Untitled vs AudienceLab

The AudienceLab alternative built for agencies.

AudienceLab offers B2B audience data to advertisers. Untitled gives your brand or agency an identity and activation layer you run under your own brand, across every client account with published pricing.

500+ brands and agencies  /  Fully white-labeled  /  Published pricing

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The short answer

Both platforms resolve anonymous website traffic and offer audience data. They are built for different buyers. AudienceLab is a B2B focused data platform sold through an application process, with pricing disclosed on a call. Untitled is a full audience platform for performance agencies and the consumer brands they serve, with pricing published on the website, wholesale rates for agencies and a multi-account management system, all shown on a booked demo.

Published pricing. Untitled starts at $500 per month, with wholesale pricing available for agencies. AudienceLab does not publish rates.

Multi-Account Management for a book of clients. Parent and child accounts, a workspace per client, your logo and tag URLs. See how it works →

Activation is included. Your existing channels plus Connected TV, programmatic and direct mail retargeting, all running inside the platform.

$500Starting price per month, published
300M+US person-level records in the ID graph
36K+Contextual intent topics
500+Brands and agencies served
Side by side

Untitled vs AudienceLab,
feature by feature.

Everything below is drawn from what each company publishes on its own website, verified in August 2026. Where AudienceLab does not publish a detail, we say so rather than guess.

Feature comparison of Untitled and AudienceLab for marketing agencies
Capability Recommended for agenciesUntitled CompetitorAudienceLab
Who it is built for Performance agencies and the consumer brands they run, including ecommerce, automotive, home services and real estate B2B advertisers and agency owners building data as a service offers
Published pricing
Yes. $500 per month Starter, $1,000 per month Growth, custom Enterprise
Not published. Quoted after an application and sales call
Feature gating by plan None. Every plan includes the complete platform, pricing scales with visitor volume Not published
Identity graph 300M+ US person-level records 280M US consumer profiles
Intent targeting 36,000+ contextual intent topics, searchable in the audience builder 60B+ behaviors and URLs scanned weekly, filtered through custom models
Website visitor identification Untitled ID Tag, resolves anonymous traffic to names, emails and postal addresses with no form fill SuperPixel, matches site traffic to profiles in their database
White-label platform
Your logo, colors and tag URLs. Clients log in to your platform, not ours
White-labeling is referenced, the account architecture is not published
Multi-client account structure Parent and child accounts, or a single multi-tenant master account. A workspace per client with permissions per rep Not published
Wholesale pricing for resale
Yes, agency partners set their own client pricing
Not published
Audience activation One-click sync to Meta, Google, TikTok, Klaviyo, Mailchimp and more, with no CSV exports Direct syncing integrations to ad platforms, CRMs and sales engines
Connected TV and programmatic
Native DSP inside the platform. No seat fees, 20 percent transparent markup, wholesale CPMs
A DSP is referenced in their FAQ, terms and rates are not published
Direct mail retargeting
Yes. Postcards mailed within 24 to 48 hours of a site visit, $0.56 to $0.83 per piece
Not offered
Enrichment attributes 30+ data points per profile, 100+ on Enterprise 20+ export fields referenced, full attribute list not published
Audience building AI audience builder. Describe the audience in plain language, review the logic, save and activate Audience builder with custom model prompts across their behavioral feed
Privacy and consent posture Published GDPR and CCPA framework. Consent-based, US records only, your client stays the data controller Privacy policy and terms published, deployment framework is not detailed publicly
Support model Shared CSM on Starter, dedicated CSM on Growth and Enterprise, priority onboarding at Enterprise Support team, weekly workshops and a Skool community
How you get started Book a demo, then deploy tags on client sites and collect data within 24 hours Submit an application form, then book a strategy call

Comparison compiled from publicly available information on getuntitled.ai and audiencelab.io, verified August 2026. AudienceLab is a trademark of its respective owner and is not affiliated with Untitled. If anything here is out of date, tell us and we will correct it.

Switching from AudienceLab to Untitled

Already running clients on AudienceLab? We'll migrate you!

Our team will migrate your accounts to Untitled at no charge. We rebuild your audiences, deploy your tags and get every client live, so nothing goes dark while you switch. Book a demo and we will walk you through exactly what that looks like for your book.

Book a demo
Pricing

One platform publishes its prices. One asks you to apply.

When you are pricing a new line item for a client retainer, you need a number before the sales call, not after it.

Untitled

Published on the pricing page

StarterUp to 25,000 monthly identified visitors
$500 /mo
GrowthUp to 50,000 monthly identified visitors
$1,000 /mo
EnterpriseCustom volume, multi-brand, dedicated CSM
Custom
Agency partnersWholesale rates, you set pricing. We'll send you pricing right away, just ask!
Wholesale
AudienceLab

Available after an application

Platform accessQuoted on a strategy call
Not published
Reported by usersRange described in public forums
$2,000 to $10,000 /mo
Free trialStated in their FAQ
Not offered
The $2,000 to $10,000 range is reported by users in public online discussions and is not published or confirmed by AudienceLab. Treat it as an indication only and confirm current pricing directly with them. This pricing was reported by users on Reddit here →
No migration fee

Mid-contract with AudienceLab? Start the move anyway.

Migrating from AudienceLab costs you nothing on our side. We handle the rebuild while your current setup keeps running, so you can compare results on the same clients before you cancel anything.

Talk to our team
For agency owners

A data-as-a-service vendor sells you a login. Untitled's audience layer sells your clients a strategy.

Most audience data tools are built for one advertiser running one account. Running twenty clients through a single seat is where that model breaks.

01 / STRUCTURE

A workspace for every client

Run a parent account with a child account per client, or one multi-tenant master account you control. Account reps work their own book in one place, with permissions that match.

02 / BRAND

Your logo, your pricing, your platform

Logos, colors and tag URLs are yours. Clients log in to your software and see your brand. With wholesale rates underneath, the margin between what you pay and what you charge is yours to set.

03 / REPEATABILITY

One playbook, every new account

Identify anonymous traffic, segment it, activate it across the channels the client already runs. Onboarding a new client stops being a rebuild of a different stack every time.

Under the hood

What each platform publishes
about its data.

Different companies measure different things, so these numbers are not a like for like scoreboard. Here is what each one states publicly.

Untitled

Identity graph300M+ US records
Verified emails213M+
Intent topics36,000+
Enrichment attributes30+, 100+ Enterprise
Record scopeUS only
Data frameworkFirst and second party, consent based
Data controllerYour client
Time to first dataWithin 24 hours of tag install

AudienceLab

Consumer profiles280M US
Verified emailsNot published
Behavioral signals60B+ scanned weekly
Enrichment attributes20+ export fields
Record scopeUS, B2B and B2C
Data frameworkOnline to offline matching
Data controllerNot published
Time to first dataNot published
Activation

Building the audience
is the easy part.

A list you cannot spend against is a spreadsheet. Untitled activates the same audience across paid social, email, connected TV and the mailbox, without rebuilding it in four places.

Channels included with Untitled

Paid social and search

+ more

One-click sync, no CSV exports and no stale segments.

Email and CRMs

+ more

Profiles arrive enriched, so your flows have something to personalize with.

Connected TV and streaming audio

+ more

Native DSP, no seat fee, wholesale CPMs and a 20 percent transparent markup.

Direct mail

Postcards in the mailbox 24 to 48 hours after a site visit, from $0.56 per piece.

What changes for you with Untitled's multi-account structure

Exclude buyers so Meta stops charging you to reach someone who purchased last week. Retarget the 98 percent of traffic that leaves without identifying itself. Send a postcard to a high-intent visitor while the visit is still fresh. Then report on all of it at the audience layer, not just the campaign layer.

An honest note

When AudienceLab might
be the better fit.

We would rather you pick the right platform than the wrong one.

Choose AudienceLab if

Your clients sell primarily to other businesses and you need firmographic B2B records, decision-maker targeting inside named accounts, or outbound sales lists as the main deliverable. That B2B and B2B2C linkage is what they have built around.

Choose Untitled if

Your clients sell to consumers, you manage several accounts at once (see our agency and multi-brand management system), and you want the platform to carry your brand. Ecommerce, automotive, home services and real estate are where a person-level consumer graph and multi-channel activation pay for themselves.

Switching

Moving your book of clients over.

You do not do this part alone. Our team runs the migration with you at no charge, whether that is one client or twenty.

STEP 01

Brand the platform

Add your logo, colors and custom tag URL. Your clients see your software from the first login. We set up your parent account and workspaces alongside you.

STEP 02

Deploy tags and connect data

Install the Untitled ID Tag on client sites and connect the CRM and email tools they already use. Visitor data starts flowing within 24 hours.

STEP 03

Rebuild audiences and activate

Recreate segments in the audience builder, sync them to the channels each client runs, and add connected TV or direct mail as new line items.

Done with you, not by you

We will do the migration work for you, free.

Send us the client accounts you are running on AudienceLab today. Our team rebuilds the audiences, sets up your workspaces and gets your tags deployed, at no cost and with no long onboarding project for your team to absorb.

Start your migration
Questions

Untitled and AudienceLab, answered.

What is the difference between Untitled and AudienceLab?

Both platforms provide audience data and website visitor identification. AudienceLab is a B2B focused audience data platform sold to advertisers and agency owners, with pricing quoted after an application. Untitled is an audience platform for performance agencies and consumer brands, with published pricing from $500 per month, white-label parent and child accounts for managing multiple clients, and activation across paid social, connected TV and direct mail built into the platform.

How much does AudienceLab cost?

AudienceLab does not publish pricing. Access begins with an application form followed by a strategy call, and their FAQ states that no free trial is offered. Users in public online discussions have described costs in the range of $2,000 to $10,000 per month depending on volume, though that figure is not confirmed by the company. Untitled publishes its pricing at $500 per month for Starter and $1,000 per month for Growth, with wholesale rates for agency partners.

Is there an AudienceLab alternative built for agencies?

Untitled is designed for agencies. You get a parent account with a child account for every client, or a single multi-tenant master account, plus full white-labeling of logos, colors and tag URLs. Wholesale pricing means you set what you charge your clients and keep the margin. More than 500 brands and agencies use the platform today.

Does Untitled have a pixel like the AudienceLab SuperPixel?

Yes. The Untitled ID Tag resolves anonymous website traffic against a 300M+ person-level US identity graph and returns names, emails, postal addresses and other available identifiers, with no form fill required. You can run unlimited tags across client sites, and data starts flowing within about 24 hours of install.

Can I white-label Untitled for my clients?

Yes. Agency partners deploy the platform under their own brand with custom logos, colors and tag URLs, so clients log in to your software rather than ours. You can run a single master account that holds all client data, or a parent to child structure where each client gets their own login and permissions.

Which platform is better for consumer brands?

Untitled is built around a person-level consumer identity graph and is used by ecommerce, automotive, home services and real estate brands. AudienceLab leads with B2B records, firmographics and B2B2C linkage. If your client book is mostly consumer facing, the consumer graph and multi-channel activation will matter more than firmographic depth.

Does Untitled include connected TV and direct mail?

Both are included in the platform with no separate licensing contract or seat fee. Connected TV and programmatic run at CPMs with a 20 percent transparent markup and a $500 campaign minimum. Direct mail retargeting sends a 5x7 postcard within 24 to 48 hours of a site visit, priced at $0.56 to $0.83 per piece including postage, with a 250 piece minimum.

How does Untitled handle privacy and consent?

Untitled resolves visitors through a consent-based, first and second party framework built exclusively on US records. No personally identifiable information is sold to third parties to make a match. Your client remains the data controller and Untitled acts as the processor working from their properties and data. We publish how to deploy responsibly across a full book of clients rather than claiming compliance is automatic.

Can Untitled help me migrate my clients from AudienceLab?

Yes, and there is no charge for it! Our team rebuilds your audience segments, sets up a workspace for each client, brands the platform to your agency and deploys your tags. You can keep your existing setup running during the move, so you are able to compare results on the same client accounts before you cancel anything. Book a demo to scope the migration for your book of business.

How long does it take to switch platforms?

Most agencies are live on their first client within one to two weeks, depending on the client amount. Branding the platform and creating workspaces happens during onboarding, tag deployment takes minutes per site, and visitor data begins arriving within roughly 24 hours. Rebuilding audiences and connecting each client's CRM and email tools is the remaining work.

Become and Untitled Partner

Make the switch from AudienceLab to Untitled.

Bring a real account to the demo. We will show you what the Untitled ID Tag resolves, what the intent data returns, and what the numbers look like at wholesale.

Sources and methodology. Untitled details are drawn from our pricing, product and agency pages. AudienceLab details are drawn from publicly available pages on audiencelab.io including their homepage, features, FAQ and agency owners pages, alongside public community discussion. Last verified August 2026. AudienceLab is a trademark of its respective owner, used here for identification and comparison only. Untitled is not affiliated with, endorsed by, or sponsored by AudienceLab.