GO FURTHER WITH AN ANALYTICS FIRST APPROACH
Unleash revenue multiples with advanced media proximity.
We provide a comprehensive, end-to-end solution that addresses all of the challenges faced by buy-side advertisers and agencies on the ad exchange. We provide a method to purchase wholesale so you can stop paying retail markups.
Book a Live Demo
200+ clients served | GDPR Compliant
GO FURTHER WITH AN ANALYTICS FIRST APPROACH
Unleash revenue multiples with advanced media proximity.
We provide a comprehensive, end-to-end solution that addresses all of the challenges faced by buy-side advertisers and agencies on the ad exchange. We provide a method to purchase wholesale so you can stop paying retail markups.
Book a Live Demo
200+ clients served | GDPR Compliant
Powering the best B2C and B2B teams
THE PROBLEM YOU’RE FACING
You’re leaving money on the table.
Identify visitors to your website with the Untitled ID Tag tag. By leveraging the largest data co-op in the US, we provide the most accurate data for targeting, enrichment, remarketing, and more. Know the exact person – not just the company.
THE PROBLEM YOU’RE FACING
You’re paying everyone to serve an ad.
The media buyer has been pushed farther away from the source of value. By taking away control from media buyers, legacy ad networks act as walled gardens that rob the buyer through margin inflation and cover up core issues through complexities.
15% to 30% markups are typical
Most companies are not affected by markups for this to be meaningful. However, for companies managing over $1M in media budget and possessing a mountain of first-party data, there’s an advantage to being as close to the feed as possible.
Social platforms control the data
Monetizing these assets is the core of their business model, and due to the valuable implications of the data they have, there is no open sharing of these crucial data sets.
Loss of attribution and insight
These walled gardens introduce additional fracturing in attribution due to an inability to correlate and monitor a master data set across advertising platforms with 1-1 audience member granularity.
OUR APPROACH
The Next-Gen of Your Media Buying Strategy.
OUR APPROACH
The Next-Gen of Your Media Buying Strategy.
LOWER YOUR MEDIA BUYING COSTS
50% to 60% savings by purchasing at the wholesale rate.
Simply by being closer to the ad-placement source. With a seat at the bid-feed, your organization is now participating in the wholesale ad-buying rates. Conservatively net 50-60% savings with CPMs priced at the cost of the bid, putting you in full control of the price you’re willing to pay.
MORE MEDIA PLACEMENTS
Broader access to media. Enhanced ROI.
Our real-time bidding and optimization algorithms to ensure that ads are delivered to the right audience at the right time, resulting in better campaign performance and higher ROI.
GO FURTHER WITH MACHINE-LEARNING
Customize bid logic with AI to optimize conversions.
Leverage first-party data insights of which power models that self-optimize towards low-cost, high-return targeting approaches, designed to match your customer’s journey.
SERVE & CONVERT FASTER
Reduce time spent on ad-buying. Stretch your marketing dollars further.
By nature of being able to hand-tune campaigns, participating at the bid-feed enables savvy advertisers to leverage automation for fully programmatic buying processes.
LEVERAGE OUR DATASETS
Onboard your first-party data and match it against our IDs for 1:1 targeting in our DSP.
With our identity graph, we are collecting and combining customer personal identifiers to complete a targetable profile. By using our audience builder and DSP, enrich your first-party data with IDs needed for one-to-one marketing and target brand-new customers. Account-based marketing has never been more seamless.
LOWER YOUR MEDIA BUYING COSTS
50% to 60% savings by purchasing at the wholesale rate.
Simply by being closer to the ad-placement source. With a seat at the bid-feed, your organization is now participating in the wholesale ad-buying rates. Conservatively net 50-60% savings with CPMs priced at the cost of the bid, putting you in full control of the price you’re willing to pay.
MORE MEDIA PLACEMENTS
Broader access to media. Enhanced ROI.
Our real-time bidding and optimization algorithms to ensure that ads are delivered to the right audience at the right time, resulting in better campaign performance and higher ROI.
GO FURTHER WITH MACHINE-LEARNING
Customize bid logic with AI to optimize conversions.
Leverage first-party data insights of which power models that self-optimize towards low-cost, high-return targeting approaches, designed to match your customer’s journey.
SERVE & CONVERT FASTER
Reduce time spent on ad-buying. Stretch your marketing dollars further.
By nature of being able to hand-tune campaigns, participating at the bid-feed enables savvy advertisers to leverage automation for fully programmatic buying processes.
LEVERAGE OUR DATASETS
Onboard your first-party data and match it against our IDs for 1:1 targeting in our DSP.
With our identity graph, we are collecting and combining customer personal identifiers to complete a targetable profile. By using our audience builder and DSP, enrich your first-party data with IDs needed for one-to-one marketing and target brand-new customers. Account-based marketing has never been more seamless.
THE BEST SOLUTION TO YOUR PROBLEM
Other tools rely on outdated data capture. Not us.
THE DETAILS
Your unorthodox approach to integrated media buying.
With our DSP model, you now own your bidder and bidding metadata to tune ad placement logic to your industry use-case. Own your first party audiences and leverage these assets through a holistic suite of advertising and analytics capabilities. Have end-to-end attribution on ad-spend for measurable and tangible ROI tracking. Pay less for more on all media buys.
End-to-end data supply chains that give control back to the Media Buyer. Self-heal your targeting methodologies and campaign strategies on an ongoing basis, automatically. Technology, data, experience and novelty coalesce into an unorthodox and innovative approach to integrated media buying.
ALSO FOR AGENCIES & RESELLERS
Use Untitled ID Tag for your clients.
ALSO FOR AGENCIES & RESELLERS
Use Untitled ID Tag for your clients.
Built to meet your margins
For agencies looking to resell the Untitled ID Tag, we have specific pricing options to meet your margin requirements.
White-label our entire platform. From logos, colors, domains, tags and more.
The Untitled ID Tag technology is highly customizable for partners in the program, enabling them to effortlessly apply their branding and resell it as their own product. Untitled ID Tag offers substantial business expansion, with the freedom to set your own pricing for customers.
Adopt a target audience strategy with Untitled.
If managing your audience means managing six separate platforms, we should talk.
Book a Live Demo
Adopt a target audience strategy with Untitled.
If managing your audience means managing six separate platforms, we should talk.
